Internal branding

FTSE 100 FMCG Client

The client: FTSE 100 FMCG brand (alcohol), via consultancy

The brief: I was commissioned to create an internal brand to communicate a new operational initiative to the client’s global workforce of <33,000. This project had a very tight deadline, with the added complexity of formal brand vetting through the client’s internal team. We used their existing typography

Turnaround time: 1 week


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